Tourism North Bay has hired Andrew Morrison as the organization's new Marketing Manager.
Morrison was the owner and operator of the popular local clothing brand Escape Movement.
The Escape Movement operated a retail store at the North Gate Shopping Centre from 2010-2019, and was well known for its recognizable logo; a white feather.
Morrison opened stores in Toronto and Sudbury and developed a manufacturing facility here in the north which began producing garments not only for The Escape Movement but a handful of other brands as well.
See related: Escape Movement closing for good
He was hired by Miller Genuine Draft in 2019 to execute the Canadian leg of the Miller Design Lab series. A unique project in which Andrew had the opportunity to collaborate with renowned streetwear mogul Jeff Staple.
This project was unveiled at the Museum of Contemporary Art in Toronto, Ontario and was featured on Complexmag and Sharp Magazine to name a few.
"Andrew's experience in brand marketing and promotion lends him well to his new role here at Tourism North Bay," Tourism North Bay stated in its newsletter.
"We are excited for a bright future with him as a member of our team!"