A&W Food Services of Canada Inc. says its ninth annual Burgers to Beat MS campaign, which ran July 17th to August 24th, has raised a record-high of $1.85 million for the Multiple Sclerosis Society of Canada.
In North Bay, $9,670 was raised with 692 Teen Burgers sold
See: A&W celebrates Burgers to Beat MS day with a portion of the sale of Teen Burgers helping to fund research, programs and services
Since 2009, the campaign has raised more than $11 million to help provide programs and services for Canadians living with multiple sclerosis and fund research that will impact the lives of, and give hope to, those living with MS.
Burgers to Beat MS is the single largest annual corporate fundraiser for the MS Society of Canada.
The campaign wrapped up on August 24th with Burgers to Beat MS day when A&W donated $2 from every Teen Burger® sold to the MS Society. To celebrate, nearly 900 A&W restaurants across the country hosted Burgers to Beat MS events.
Leading up to, and on, Burgers to Beat MS day, Canadians raised funds for the MS Society of Canada by rounding up their bill at the register, purchasing $1, $2 and $5 paper cutouts, donating through in-store donation mugs, and participating in local restaurant fundraising initiatives.
